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Cryssy Cheung
Paramount's Killer Classics
Medium: Digital

Killer Classics is Paramount Network’s annual October movie campaign, with 2020 marking its third year. The campaign consists of a 30-second and 60-second hero animation narrated by legendary actor Tim Curry, along with individual on-air movie promotions and social media assets. The goal of the piece was to create iconic representations of each of the 16 films and tie them all into a compelling and chilling Halloween-themed world.

Client: Paramount Network

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